The Full AI Video Suite

Canva's AI video launch in December 2025 represented the company's most ambitious product expansion into video content creation. The suite covered the full video production pipeline: AI-assisted scriptwriting, automatic visual selection (pulling from Canva's stock library based on script content), text-to-video generation for sequences not covered by stock, voiceover generation (19 AI voices in multiple languages), and automatic format adaptation for different social platforms.

Script to Video Workflow

The flagship workflow accepted a script or talking points as input and produced a structured video plan: each script segment matched to a visual sequence (stock video clip, AI-generated video, product image, or text animation), with timing, transitions, and captions automatically configured. The resulting timeline could be reviewed and edited in Canva's video editor before export.

Text-to-Video Integration

Where appropriate stock footage wasn't available, Canva's AI video generation (powered by a partnership with a leading video AI provider) could generate short clips matching the script context. These generated clips were clearly labelled in the timeline and the media panel for transparency. Quality was sufficient for most social media use cases, with generation completing in 60-120 seconds per clip.

Social Format Export

One-click social format export automatically resized and reformatted video content for each platform's requirements: 9:16 portrait for Instagram Reels and TikTok, 16:9 landscape for YouTube, 1:1 square for Instagram feed and LinkedIn, 4:5 for Facebook. The resize process was AI-assisted — intelligently repositioning text, graphics, and key visual elements for each aspect ratio rather than simple letterboxing or cropping.

What This Means for Indian Businesses

Canva's AI Video Suite is a direct solution to one of Indian businesses' biggest content challenges: the gap between having a story to tell and having the video production capability to tell it. For Indian SMEs, the cost of professional video production (Rs 30,000-1,00,000 per video) has historically made consistent video content impossible. Canva's suite brings this within reach for any business with a Canva Pro subscription.